Master in Global Export Management & International Marketing Strategies
Online Italy
DURATION
19 Weeks
LANGUAGES
Italian
PACE
Full time
APPLICATION DEADLINE
Request application deadline
EARLIEST START DATE
Sep 2024
TUITION FEES
EUR 3,540
STUDY FORMAT
Distance Learning
Introduction
Recommended for those who want a management career in companies with international and multinational structures.
The Master’s program aims to build the mental and technical capabilities of those candidates, acting in the roles that cover international affairs, which every company aspires to and expects. The program allows the construction of different professional configurations to suit the personal and educational mindset.
The lessons are focused purely on practical tools and applications and taught by Managers and Professionals who ” teach what they know how to do ” It is the path indicated for those who already work in national business contexts and who are preparing the structure and want to prepare their people for the internationalization of their business.
Ideal Students
Recipients
Graduates in economics, humanities, linguistics, law, marketing
Scholarships and Funding
Financing
To allow all participants to invest in their future, w.academy provides various options available between payment solutions in a single solution or flexible and financing methods agreed with credit institutions.
NATIONAL YOUTH CARD for under 35s
From 24 February - 24 March 2023
€2,950 + VAT
Curriculum
Program
The training course is structured according to the following modules:
Introduction: how to outline an international business strategy. Focus: Business Model Design
Foreign trade - part 2: SWOT Analysis of country areas for an effective Export Strategy
Back-office & International Admin - part 1: the legal aspects in Export Management
International Marketing - part 1: strategic plan and operational plan
Back-office & International Admin - part 2: logistics in international trade
International Marketing - part 2: Marketing Intelligence
Back-office & International Admin - part 3: tax aspects of International Export
International Marketing - part 3: Performance Marketing
Foreign trade - part 1: the markets and first steps to launch an effective Export Strategy
Ecommerce & Ecommerce Marketing
International E-commerce Marketing Strategy. Focus: the FMCG sector and the main marketplaces
Program Outcome
What you will learn during the Master
- Digital Export Management
- International Product Management
- International General Affairs
- International Business Development
- International shipments
- International Buying
- Commercial Responsibility
- Country Sales Management
- International sales
Titles achieved
- Master's degree
- Diploma of references and skills (drawn up by teachers and companies attending the classroom)
All the diplomas and certificates obtained will be notarized and certified in blockchain, thanks to the partner Notarify.