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University of Hertfordshire Global Executive Master of Business Administration with Algorithmic Marketing (Online)
University of Hertfordshire

Global Executive Master of Business Administration with Algorithmic Marketing (Online)

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Introduction

The Global Executive MBA with Algorithmic Marketing at UH Online is your ticket to mastering the dynamic world of digital marketing. This innovative programme seamlessly blends MBA core principles with specialised algorithmic marketing modules, empowering graduates with a unique competitive advantage.

Our flexible online platform allows you to embark on your MBA journey from anywhere in the world, offering the convenience of distance learning while connecting you with a diverse cohort of professionals. Our esteemed faculty and industry leaders will expertly guide you through a transformative learning experience that seamlessly combines academic rigor with practical application.

This programme comprises eight core modules, each valued at 15 credits. Alongside MBA essentials, you will explore tailored algorithmic marketing modules, including "Fundamentals of AI" and "Data Analytics and Data-Driven Decision Making." These modules unravel the complexities of data-driven marketing, empowering you with AI-powered marketing strategies.

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