In today’s digital age, effective and strategic communication is imperative for any organization seeking to reach the right audience, protect or enhance their reputation and stand out in a crowded business landscape. The Strategic Communications online short course from the George Washington University's Columbian College of Arts and Sciences equips you with the skills needed to curate powerful messaging that directly influences consumer behavior. Over eight weeks, you’ll learn how data-driven insights can shape meaningful written, verbal, and visual communication strategies, examine how to choose the right medium for your message, and explore how best to approach interactions from a problem-solving angle, ensuring your brand gets the audience attention it deserves.
This course is presented entirely online, in collaboration with leaders in online education GetSmarter, a 2U, Inc. brand. Visit the Strategic Communications online short course page on the GetSmarter website to find out about upcoming course dates, the course price, and more.
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