Doctor of Business Administration in Marketing & Communication
DURATION
1 up to 3 Years
LANGUAGES
English, Italian
PACE
Full time, Part time
APPLICATION DEADLINE
Request application deadline
EARLIEST START DATE
Request the earliest start date
TUITION FEES
EUR 3,000 *
STUDY FORMAT
Distance Learning
* APEL-based minimum cost
Introduction
By APEL via distance learning
This program emphasizes recent and innovative marketing strategies and concepts that help us stay in touch with customers. The program focuses on key issues facing businesses today, including methods to outperform competitors, foresee future trends, improve advertising and sales. Also building customer loyalty and taking advantage of the Internet marketplace are dealt with. Students will have the opportunity to develop the latest negotiation skills for salespeople; current marketing strategies and innovative approaches and currently hotly debated global topics such as direct marketing, internet, social media, etc.
This program uses the A.P.E.L. (Accreditation Prior Experiential Learning) system. It is addressed to 30 years old Managers, Entrepreneurs, Professionals having at least 5 years of industry experience. A Master's degree or equivalent is required to access the program. The entire course is carried out in Distance Learning.
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Admissions
Curriculum
65 Credits in Addition to the Master's Degree or Equivalent
In the current economic context, a DBA certifies your field expertise as an essential value within the management area of your company. However, especially for managers, professionals, CEOs, and entrepreneurs who are constantly engaged in the world of work, attending a traditional course of study to get a doctorate, is not easy.
Selinus University is recognized as a prestigious liberal and international higher education institution for its serious academic work in the executive field. In fact, we strive every day to provide Entrepreneurs, Managers, Professionals with the inspiring excellence of a private institution, combined with the stimulating advantage of a global and intercultural environment. Matching work commitments with those of a DBA becomes, in some cases, an impossible mission, especially when it is required compulsory attendance in the classroom.
Selinus University has implemented the validation system by APEL (Accreditation Prior Experiential Learning) to support qualified candidates towards the goal of a Doctor of Business Administration (DBA).
What does a DBA in Marketing & Communication Program consist of?
The main requirement to obtain a DBA in Marketing & Communication via Distance Learning through the APEL system is to have at least 5 years of demonstrable professional experience in management. The program consists of agreeing with your supervisor a thesis (100 pages minimum) to be carried out for review and evaluation by the Selinus University academic committee. When the thesis is insufficient to demonstrate the candidate's skills, further in-depth reports or an interview with a specialized supervisor may be required. It is the candidate's right to send references from persons, institutions, or companies that can be consulted.
To access the Doctor of Business Administration (DBA in Marketing & Communication) program you need to have a Master's degree. If this requirement is not met, Selinus University may consider and propose to you a Dual Degree program (Master + DBA).
In order to be eligible for a DBA in Marketing & Communication by A.P.E.L., the candidate’s CV evaluation should score a minimum of 30 credits. The most qualified profiles that reach or exceed 53 credits can directly access the final thesis, whose assessment is 12 credits, so as to reach a total of 65 credits. The time to complete the thesis can range from a minimum of 6 months to a maximum of 24. The DBA is the most prestigious degree in management and it can also focus on a specific major. Please, see below the available Majors.
Only top-notch management: CEOs, professionals, managers have a DBA that is considered the most prestigious title in the Executive field. Elaborating a Doctor of Business Administration thesis is both an excellent opportunity to research on a specific topic and lay the foundation for your professional career enhancement.
Other Majors Available
- DBA in Bank Management
- DBA in Accounting
- DBA in Finance & Economics
- DBA in Executive Leadership
- DBA in Human Resources
- DBA in International Business
- DBA in Sales & Product Management
- DBA in Economics Science
- DBA in Engineering Economics
- DBA in Financial Science
- DBA in Industrial Engineering
- DBA in Operations Management
- DBA in Petroleum Industry Management
- DBA in Institutional Relations
- DBA in Financial Management
- DBA in Sustainable Development
- DBA in Entrepreneurship Management
- DBA in Logistics
- DBA in Occupational Safety & Health
- DBA in Innovation Management
- DBA in Health Care Administration
Career Opportunities
Our study programs are career-certified and offer candidates with a proven track record of at least 5 years the opportunity to obtain a prestigious BBA an MBA or DBA in Business Administration in a discipline related to their professional experience. Candidates must demonstrate, through a rigorous, original, and qualified final dissertation, that their knowledge in the field of Business Administration meets international academic standards in relation to the required academic discipline.
Focused on a wide range of specialist subjects and with many years of experience, our students are equipped with the skills and knowledge necessary to succeed in today's global economy, and are prepared for a wide range of professional development and career opportunities.
Selinus Business School degree programs are an excellent choice for managers, entrepreneurs, and professionals who wish to see their professional prestige increase in today's job market. The rigorous assessment of our Advisors, the competence of the supervisors for the award of the academic title is a guarantee of high professionalism and can be very relevant if not decisive, in the private field of liberal studies.
An international SBS degree should coincide with the prospect of career advancement to senior positions in national and multinational companies and organizations.