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ESADE Specialization Program in Commercial Management

Specialization Program in Commercial Management

6 Months


Full time

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EUR 8,100

Distance Learning


Lead change in your organization with an agile, flexible and efficient commercial team; and adapt the marketing of your products to the most up-to-date Go-To-Market channels and strategies.

Why This Program?

The business world is changing. Consumers are becoming more demanding every day, and technology is becoming less and less alien to business tasks. In this fluid and still uncertain context, designing valuable strategies that generate economic and human knowledge is essential. And necessary.

Faced with this new reality, the business world requires professionals specialized in leadership and innovation, capable of carrying out agile and responsible management, adopting a culture of knowledge that is both bold and creative.

In this specialization program, you will enhance your professional profile with the help of experts in the sector, adopting the best commercial strategy for your business or organization. You will successfully impact sales through an effective and intelligent relationship with your users, and you will develop key competencies for innovative management, such as: the efficient management of distribution channels, the effective articulation of action plans or the strategic design of B2B, B2C and B2B2C marketing campaigns

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