Introduction
Strengthen Your Voice for a Digitally Connected World
American University’s online Master of Arts in Strategic Communication program teaches you to plan strategic campaigns, craft persuasive messages, and effectively target different audiences. You’ll learn to leverage the latest in digital and social tools to ensure that your messages have the greatest effect.
You’ll engage with domestic and international peers through group work, roundtable discussions, and focus groups. It’s a format tailor-made for today’s lifestyle, with easily digestible coursework that’s accessible any time and on any device.
With an online Master’s in Strategic Communication, you will be qualified for a communication career that could include jobs in business communication, marketing communication, political communication, organizational communication, public relations communication, or any company that needs strong writers and critical thinkers. You will be equipped to handle a rapidly changing environment with a solid foundation in storytelling and a clear understanding of tools and platforms available for today’s media.
American University's Master of Arts in Strategic Communication, offered through American’s School of Communication, has been named among the top five PR program finalists in the United States by PRWeek for 2017. Also ranked No. 3 by College Magazine as the best school for Public Relations, the School of Communication offers the longest-standing program of its kind in Washington, D.C.