A master program may be offered in a variety of different fields, allowing students of almost any subject to enhance their knowledge and improve their credentials. This degree generally takes one to three years to obtain, although requirements may vary.
The Master in Marketing and Digital Advertising trains professionals specialized in communication, marketing and digital advertising capable of making strategic decisions
Extensive internship program at the International Advertising Association - IAA, which integrates advertisers, agencies and media present in 76 countries.
The digital universe sets the direction of marketing and advertising, creating an important demand for specialized professionals. The recent studies The Future Of Business Is Digital, of Forrester, 2014 Global CMO Study of IBM or The digital tipping point, of McKinsey, among others, reveal that in 2018, only in the United States will be needed to make effective decisions around one million and middle managers and middle managers with knowledge of the digital market. Web analytics, mobile marketing, content marketing or social media are the future of marketing and advertising. Today, customers, products, processes and competition are fundamentally digital....
A globalized market, e-commerce and empowerment through marketing to position themselves in the market, becomes an opportunity in which good training in this field can ma
A globalized market, e-commerce and empowerment through marketing to position themselves in the market, becomes an opportunity in which good training in this field can make a difference. Therefore, this Master in Business Management, Marketing and Advertising, will create the profile worker or employer required by this market.GOALS
The student who pursue this Master, will have the knowledge to develop strategies and marketing policies taking into account all associated with the sale of products and services that allow them to increase sales of your business, or business factors for working or go to work, so that the client receives from first contact through the buying process and ending after-sales service, the highest quality possible. The primary objective is to acquire managerial and leadership for the management of human and digital resources to manage marketing campaigns excellent skills. The e-commerce and digital marketing will be key pieces that the student will get master.
European Master ** issued by the European Federation of Schools (FEDE) - an association governed by Swiss law (CCS.art 60-79).
The European Masters is a European diploma
Measure knowledge and skills to understand Europe
Master the basic marketing, communication and advertising
Understanding the Law of the brand, companies and consumers
Grasp the overall communication strategy and its legal framework
Deepening web communication and new media
on line advertising manager
Editorial Project Manager
Head of Internet project
strategic planner, webplanner
Head of multimedia product
Responsible partenariatResponsable cross media
Internship or mission in company 6 to 12 weeks in the first year and 12 weeks in 2nd year
Or Alternation (contact us)
You learn to adapt a strategy to issues of Marks (strong competition in the field of creativity and visibility on the net) to meet the requirements of markets and society
You learn to adapt a strategy to issues of Marks (strong competition in the field of creativity and visibility on the net) to meet the requirements of markets and society today.
Faculty of listening, dialogue and contact, sensitivity of the digital world, mastery of social media, creative and persuasive.
Acquire the following skills:
Identify out additional media strategies
Make a choice among non-media technology
Establish a media planning
Know how to program in advertising investments
Understand the various stages of the graphic chain
How to select an audiovisual production agency
Develop a communications strategy
Master the different types of communication
Knowledge of the legal aspects related to trades
Of protecting a digital identity
Design a digital strategy
Pilot a project involving several actors of the Web
France, France Online, Belgium, Belgium Online, Switzerland, Switzerland Online, Luxembourg, Luxembourg Online, Lebanon, Lebanon Online, Martinique (Fr.), Martinique Online, Reunion (Fr.), Reunion Online, Guadeloupe (Fr.), Guadeloupe Online, Mauritius, Mauritius Online, Canada, Canada Online, Algeria, Algeria Online, Tunisia, Tunisia Online, Morocco, Morocco Online, French Guiana, French Guiana Online, French Polynesia, French Polynesia Online+ 26 More
Advertising and Marketing are key tools in the knowledge and development of enterprises, projects and organizations in today's society. A product or service, will not get
Professional Master CUE Advertising and Marketing are key tools in the knowledge and development of businesses sas, projects and organizations in today's society. A product or service, will not get the desired success if the right tools for marketing do not apply. In this regard, the role of marketing and advertising will be paramount in marketing any aspect that is offered by professionals or organizations.
to whom it May concern?
- Executives. - Specialists. - Higher Technical grade. - Graduates in Communication. - Professionals in advertising, graphic designers, etc. - Responsible for marketing.
To perform the registration must meet one of the following requirements: - Graduates or graduates. - Specialists in areas of Marketing and Advertising. - Technical....
With this program you'll be a communicator with an open and creative mind, and get a view of the cross-sectional design.
Society as we knew a few years ago no longer exists. The influence of technological progress is so great that no one dares to make long-term predictions about where we are headed. Any race, especially those related to communication and branding requires a constant questioning of its own parameters and rationale. What it was 10 years ago, it is history. What matters is how we adapt our way of working to the constant digital and social progress.
Communicators today must understand the deep relationship between technology, personal values and human relations to apply to branding. Otherwise, they will not get generate relevant messages for brands and products.
This reflection is born this Masters in Advertising Design and Innovation in brand communication. And also the fact that, fortunately, always a known starting point will be necessary: Creativity. An idea, a story to tell, an App that connects with people, a tweet to mobilize thousands of people. In short, creativity, in its broadest definition, it becomes more than ever the benchmark for any communicator. At the starting point and also the very purpose of brand management....
Structured to allow you to explore all aspects of advertising practice in depth, the course combines a comprehensive overview of the industry, with an insight into the cr
An online course with optional face-to-face workshop.
Early bird discount up to £1,000.
Structured to allow you to explore all aspects of advertising practice in depth, the course combines a comprehensive overview of the industry, with an insight into the creative process. It looks at the rigors and demands of research, strategy and planning procedures, and exposes you to the processes and functions of the creative department.
The course is part of Falmouth University’s School of Communication Design: renowned for its teaching excellence; supported by first-class industry contacts; and recognised for the international diversity of its alumni....